Privacy
1. Responsible for the processing of data
This privacy policy applies to data processing by:
Arne Gockeln
Apps & Marketing
Josephstr. 29
23569 Lübeck, Germany
Email: hello@arnesoftware.com
2. Collection and storage of personal data and the nature and purpose of its use
When you visit our website arnesoftware.com, the browser used on your device automatically sends information to the server of our website. This information is temporarily stored in a log file. The following information is collected without any action on your part and stored until it is automatically deleted:
- the IP address of the requesting end device
- the date and time of access
- the name and URL of the file accessed
- the website from which access is made (referrer URL)
- the browser used, if applicable the operating system of your end device and the name of the Internet service provider (ISP)
We process the aforementioned data for the following purposes:
- to ensure a smooth connection to the website
- to ensure that our website is easy to use
- to analyze system security and stability, and
- for other administrative purposes.
The legal basis for data processing is Art. 6 para. 1 sentence 1 GDPR. Our legitimate interest follows from the purposes for data collection listed above. Under no circumstances do we use the data collected for the purpose of drawing conclusions about you personally.
3. Forwarding of data
Your personal data will not be transferred to third parties for purposes other than those listed below. We only pass on your personal data to third parties if:
- you have given us your express consent pursuant to Art. 6 (1) (a) GDPR;
- the transfer is in our legitimate interest pursuant to Art. 6 (1) (f) GDPR because it is necessary for the establishment, exercise or defence of legal claims and there is no reason to assume that you have an overriding legitimate interest in the non-disclosure of your data;
- we are legally obliged to disclose the data pursuant to Art. 6(1)(c) GDPR, or
- this is permitted by law and is necessary for the performance of the contractual relationship with you in accordance with Art. 6(1)(b) GDPR.
4. Cookies
We use cookies on our website. These are small files that your browser automatically creates and that are stored on your end device (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not cause any damage to your end device and do not contain any viruses, Trojans or other malware.
Information is stored in the cookie that results in each case in connection with the specific end device used. However, this does not mean that we obtain direct knowledge of your identity.
The use of cookies serves the following purposes:
- Necessary/essential cookies: These are required to provide the website and essential functions. This includes the cookie that is used to store whether you have given your consent to the setting of optional cookies.
- Statistics: These cookies are used to statistically record the use of our website and to evaluate it for the purpose of optimising our offer for you (see Plausible Section 5). These cookies also enable us to automatically recognise that you have already visited our website when you visit it again. These cookies are automatically deleted after a defined period of time.
- Marketing: These cookies are used for marketing purposes, i.e. to show you personalised advertisements on third-party websites and to measure the success of advertisements (retargeting, conversion tracking). See section 6 on Meta Pixel and Conversion API.
- External media: These cookies are used to enable the integration of external media or third-party services such as interactive maps into our website (such as Facebook, Google Maps, Instagram, Openstreetmap, Twitter, Vimeo and YouTube).
Details on the cookies used can be found in the cookie banner, which you can use to adjust your cookie settings. You can also access this at any time by clicking on "Cookies" in the footer of our website.
As far as necessary cookies are concerned (§ 25 para. 2 TDDDG), the associated processing of personal (in particular pseudonymous) data is necessary to safeguard our legitimate interests (in the above-mentioned) in accordance with Art. 6 para. 1 sentence 1 letter f GDPR. Insofar as optional cookies are involved (for statistics, marketing or the integration of external media), we only set these with your consent (Section 25 (1) TDDDG); in this case, the legal basis for the associated processing of personal (in particular pseudonymous) data is your consent in accordance with Art. 6 (1) sentence 1 (a) GDPR.
Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or a message always appears before a new cookie is created. However, completely deactivating cookies may mean that you cannot use all the functions of our website.
4.1. Cookie consent
When you enter our website, a cookie is stored in your browser in which the consents you have given or the revocation of these consents are stored. The cookie is a first-party cookie, which means that the data stored in it is only exchanged between your browser and our web server. This data is not passed on to third parties.
The data collected will be stored until you ask us to delete it or delete the cookie yourself or until the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. The following information is stored in the cookie: cookie duration, cookie version, domain and path of the website, consent, UID (this is a randomly generated ID).
A cookie consent is used to obtain the legally required consent for the use of cookies. The legal basis for this is our legitimate interest in the documentation of consent to extended functions in the context of the provision of our website, Art. 6 para. 1 letter f GDPR.
4.3. Technically necessary cookies
The cookie, which is used to grant and store consent in accordance with the GDPR and TDDDG, is a technically necessary cookie without which the web services requested by the user cannot be provided in a legally compliant manner (Section 25 (2) (2) TDDDG).
The other cookies used on our website are optional cookies that are only set with your consent (see 4.3.).
4.3. Optional cookies and functions
If you give your consent via the cookie consent tool, non-essential cookies will also be set for the purposes specified in each case (statistics, marketing and integration of external media). You can find more information on this in the description in the cookie consent tool, which you can access again at any time via the link provided in section 4.1 and revoke any consent given there. The consent includes the setting of the respective cookie (Section 25 (1) TDDDG) and the processing of personal (in particular pseudonymous) data required for the respective service or function (Art. 6 (1) (a) GDPR). The optional functions include Plausible (see 5.).
5. Plausible (optional cookie for statistical purposes)
If you have given your consent (Section 25 (1) TDDDG; Art. 6 (1) (a) GDPR), we use Plausible.io, a web analysis service of Plausible Insights OÜ, on our website for the purpose of designing and continuously optimising our pages to meet your needs. The controller for users in the EU/EEA and Switzerland is Plausible Insights OÜ (Västriku tn 2, 50403, Tartu, Estonia; hereinafter referred to as "Plausible"). In this context, pseudonymised user profiles are created and cookies (see section 4) are used. The information generated by the cookie about your use of this website, such as
- the page URL called up (deep link)
- the type/version of your browser
- the operating system used
- the referrer URL (the previously visited page)
- the host name of the accessing computer (IP address) the type of terminal device address)
- the end device type
- the location and country from which the server request was made
- the time of the server request
are transferred to a Plausible server in Germany and stored there. Plausible's data processing company is based in Estonia in the EU, so that an adequate level of data protection is ensured there. The legal content on CCPA, GDPR and cookies collected and processed by Plausible can be found at https://plausible.io/data-policy#hosted-in-the-eu-powered-by-european-owned-cloud-infrastructure
The information is used to analyse the use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for the purposes of market research and the needs-based design of this website. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Plausible data. The IP addresses are anonymised so that they cannot be assigned (IP masking).
6. Right of objection
If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 para. 1 sentence 1 letter f GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR, provided that there are reasons for this arising from your particular situation or the objection is directed against direct advertising. In the latter case, you have a general right to object, which will be implemented by us without specifying a particular situation. If you wish to exercise your right of cancellation or objection, simply send an email to hello@arnesoftware.com
7. Data security
We use the widespread SSL (Secure Socket Layer) method in conjunction with the highest level of encryption supported by your browser when you visit our website. As a rule, this is 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. You can recognise whether an individual page of our website is transmitted in encrypted form by the closed display of the key or lock symbol in the status bar of your browser. We also use suitable technical and organisational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorised access by third parties. Our security measures are continuously improved in line with technological developments.
8. Face Data Policy
This Policy only applies to mobile application that reference or link to this Privacy Policy.
Face data we collect
We analyse the data frames from the TrueDepth camera to identify feature points on the face (e.g. the eyes, nose and mouth) for processing. We do not collect facial data. Once the analysis process is complete, all data will be deleted and none will be saved or shared with third parties.
Purpose and process of collecting face data
To make the PushUp Battle counter work, we need to measure the distance between your face and the device. While the TrueDepth camera collects depth data, we measure this distance in real time. This value is temporarily stored to validate whether your face is close to or far from the device. Once the measurement process is complete, all your face data will be deleted.
9. Up-to-dateness and amendment of this privacy policy
This privacy policy is currently valid and was last updated in September 2025. It may become necessary to amend this privacy policy as a result of the further development of our website and offers on it or due to changes in legal or official requirements. You can access and print out the current privacy policy at any time on the website.